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CONVERSATIONAL AI VS. RULE-BASED CHATBOTS
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Dr. Jessica Fernandes
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June 12, 2025
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BLENDING TRADITION WITH MODERNITY
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Dr. Jessica Fernandes
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March 11, 2025
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Understanding Disruptive Market Positioning For Brand’s Success
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Dr. Jessica Fernandes
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March 11, 2025
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Consumer Behaviour Models – Dr. Jessica Fernandes
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Dr. Jessica Fernandes
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March 11, 2025
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Cannibalization: Portfolio Management Strategies For Market Leadership
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Dr. Jessica Fernandes
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August 06, 2024
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Service Marketing Mix influence on customer satisfaction: A detailed study of Naturals Ice cream in Mumbai
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Dr. Jessica Fernandes
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July 30, 2024
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Core Competencies Building Blocks towards success of Competitive Advantage
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Dr. Jessica Fernandes
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July 30, 2024
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Sensory Engagement Strategies for Social
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Dr. Jessica Fernandes
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July 30, 2024
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Does Branding Truly Matter
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Dr. Jessica Fernandes
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July 30, 2024
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Meals on Wheels: Bogie Wogie Brand Identity and Dynamic Dining Experience Case Study
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Dr. Jessica Fernandes
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July 30, 2024
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