Dr. Jessica Fernandes
Dr. Jessica Fernandes is a distinguished academic with a robust background in Management Studies, holding a PhD in the field and an MMS with a specialization in Marketing. She is a UGC-NET qualified professional and has earned her Bachelor’s degree in Management Studies, focusing on Marketing. With over 11 years of teaching experience, Dr. Fernandes has made significant contributions to the field of marketing education. She is an author and a Blogger.
Her expertise is further endorsed by several prestigious certifications. She has completed the Brand Management three-credit course offered by IIM Bangalore via the Swayam online platform, where she was awarded a Bronze medal certificate in 2024. Additionally, she has undertaken the Introduction to Marketing Essentials course at IIM in August 2021 and has enhanced her skills through the Enhancing Soft Skills and Personality Development program funded by the Ministry of HRD, Government of India, in May 2019.
Dr. Fernandes specializes in Marketing and has an impressive record of 15 plus research publications, books and chapter publications in this core area in UGC Care, International Peer reviewed journals ,Scopus and ABDC good category journals underscoring her commitment to advancing knowledge and practice in the field. Her extensive experience and academic achievements make her a valuable asset to the academic community and a mentor to aspiring marketing professionals.